Online shopping is a virtual force to be reckoned with for brick & mortar businesses like Cadillac Fairview. That pesky ‘Add to Cart’ button steals a lot of foot traffic.
Even after covid lockdowns ceased, online shopping persists. So, we set out to remind people that shopping is a social experience and invited them to bring their crew.
Who else is going to have your back (zipper) and give you confidence in your fashion choices? You can’t get that with online shopping.
